The Role of Technological Innovation in Start-Up Performance: The Case of Start-Up Firms in Ba Ria-Vung Tau Province

Abstract

This study examines the role of technological innovation in conducting business model innovation and improving start-up performance of 425 start-up firms in Ba Ria – Vung Tau province. The partial least squares structural equation modelling (PLS-SEM) has been applied in this study. The findings show that technological innovation positively influences new capabilities, new offerings, new markets, and contributes in increasing start-up performance. In addition, the components such as new capabilities, new offerings and new markets contribute in renewing revenue models, cost structures and have positive influences in start-up performance. Finally, the study proposes managerial implications for start-up firms, mentions limitations and suggests directions for further research.