Please use this identifier to cite or link to this item:
https://thuvienso.bvu.edu.vn/handle/TVDHBRVT/16557| Title: | Marketing Transformation: Marketing Practice in an Ever Changing World |
| Other Titles: | Developments in Marketing Science: Proceedings of the Academy of Marketing Science |
| Authors: | Patricia Rossi Nina Krey |
| Keywords: | Business and Management |
| Issue Date: | 2018 |
| Publisher: | Springer |
| URI: | http://thuvienso.bvu.edu.vn/handle/TVDHBRVT/16557 |
| Other Identifiers: | 10.1007/978-3-319-68750-6 |
| Appears in Collections: | Business and Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 978-3-319-68750-6.pdf | 6,06 MB | Adobe PDF |  Sign in to read |
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