Please use this identifier to cite or link to this item: https://thuvienso.bvu.edu.vn/handle/TVDHBRVT/16557
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dc.contributor.authorPatricia Rossi
dc.contributor.authorNina Krey
dc.date.accessioned2018-01-15T12:30:33Z-
dc.date.available2018-01-15T12:30:33Z-
dc.date.issued2018
dc.identifier10.1007/978-3-319-68750-6
dc.identifier.urihttp://thuvienso.bvu.edu.vn/handle/TVDHBRVT/16557-
dc.language.isoen
dc.publisherSpringer
dc.subjectBusiness and Management
dc.titleMarketing Transformation: Marketing Practice in an Ever Changing World
dc.title.alternativeDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science
dc.typeebook
Appears in Collections:Business and Management

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